Beauty contest "Queen Beauty" Moscow is a Moscow beauty contest, which forms in girls the ability to trust themselves, their feelings, hear the voice of the heart and win beautifully, like a woman.
The task of the team was to create a new contest Instagram account and promote an advertising post in it to attract customers to the contest, due to the impossibility of promoting the old account with cheating from third-party SMM specialists. The promotion of the publication was supposed to take place in Moscow, the target audience of the advertising campaign was solvent girls from 23-33 years old living in Moscow and the Moscow Region. The advertising campaign was supposed to be designed for 4 days.
As a result of promoting an Instagram account created from scratch, 1765 users were reached in 4 days, 65 interactions with content were revealed, and 17 people went to the profile and performed some action on it.